Knowledge is power, but too much information without structure is just confusing.
At Peak Road we help business owners and senior leaders identify valuable information with which to develop their company’s strategies. We help outline key methods and subjects which you should consider when assessing your current market situation and company strengths. In effect, these assessments offer a holistic view to help you in this critical business discipline of strategy.
In today’s dynamic, competitive marketplace it is essential to maintain a good understanding of your market position. It is only by understanding your position, the market, its consumers, your competitors, key distribution channels and other external influencing factors that you can successfully pre-empt and respond in order to continually improve your business.
In today’s ever-changing and rapidly evolving marketplace, Covid and the rapid shifts it created provided many stark examples of where business can suffer if this discipline is not fully engaged. Even the strongest companies ignore the consumer, market and competitors at their own peril.
Here are a few way’s we’ve helped company CEOs and boards assess their organizations.
ASSESSING YOUR ORGANIZATIONAL PRACTICES
STRATEGIC VISION PROJECTS
INTERIM EXECUTIVE ASSIGNMENTS
Makes Financial Sense: With a focus on implementation and execution, an Interim CEO is accountable for results. Companies can access top executive talent without the cost of benefits packages, long term contracts, severance, and other perks associated with a full time hire. Instead the focus is on solving challenges immediately, so a company can realize a positive financial impact.
Available Immediately: A full-time search process can be long, and costly. An Interim CEO can fill the gap immediately while speeding the search along. Whether the permanent CEO has exited; or tactical or strategic help is needed; or market demand requires the management team to expand fast – an Interim CEO can parachute in immediately.
While the CEO or founder first communicates a clear vision/mission, the interim President focuses straightaway on aligning resources, people, and assets to get that mission accomplished.
- Being a culture change agent
- Execute on a strategic plans
- Streamline operations
- Process improvements
- Mastermind expansion to new markets
- Implement plan for rapid success
- Mentor management team to level up their leadership
CMOs and CSOs helps companies deal with a wide variety of issues and situations at a strategic and tactical, “hands-on” level. Whether you need to hit new sales targets or have a skills or expertise gap — we are ready to assist with our experienced and proven team. With talent that delivers results, we can help in areas such as:
- Marketing/Sales organization development and talent assessments
- Role clarification between sales, marketing or other business areas
- ROI and dashboard development
- Strategy, planning process and plan development
- Product/brand strategy development and management
- Competitive analysis and strategies
- Development and/or review an of customer, market and product research programs
- New market development and opportunity assessment
- Innovation capabilities development and management, new products/services identification and commercialization programs
- Companies replacing legacy computer systems.
- Start-ups needing technology leadership (and instant credibility with potential investors).
- Mid-size companies transition into a rapid growth cycle which requires technology to scale.
- Replacing a departing CTO, shore up technology efforts, and help groom a permanent successor.
An Interim CIO or CTO is particularly well-set to grab the IT tiger by the tail and muscle over the hurdles that come with scenarios of rapid change. By definition, interims are specialists in transition management, with the experience and track record to meet whatever IT challenge your company faces.
Whether cash flow, new market entry, or maximizing value prior to a potential transaction or exit, an Interim CFO can lead turnaround or growth.
- Situations and issues where Interim CFOs can help:
- Financial & management reporting
- M&A – due diligence, execution & integration
- Profitability improvement & cost reductions
- Controls, compliance & internal auditing
- Financial & operational analysis/studies
- Skill development & knowledge transfer
- Month or year-end closings
- Cost and plant accounting management
- Treasury and cash
- Federal, state & local taxation
- Talent assessments
- Audit assistance
Developing your high-potential employees is easier when you pair them with a professional coach or mentor from Peak Road. Whether working on developing their executive presence, speaking skills, emotional intelligence, or simply want to garner greater results from them as a manager, our mentors and coaches will work to develop your up-an-coming talent.
Depending on your objective, our team of professionals enjoy spending a few hours a month by phone, video-chat, email or in person meeting working to develop your top performers.
Peak Road Partners team of talented interim executives, includes senior leaders with a varied range of experiences and vast professional network. From past clients and former colleagues to professional associations and affiliations our extended network enables us to find and present board and advisory council candidates with relevant backgrounds as well as cultural fit. Our team’s varied industry experiences and national scope allows us to find candidates that often live within or are willing to travel to any US market.
Why Choose Us
- Boost Sales Now
- Cut Costs Now
- Launch Your New Product
- Raise Money
- Buy Out Competition
- Expand into New Markets
- Improve Financials
- Increase Productivity
- Improve Operations
- Reverse Losses
What Client’s Say
…extremely intelligent, an exemplary work ethic and outstanding leadership skills that would benefit any company. Depth of knowledge in all facets of Marketing, Research and Product Development lead to developing comprehensive go-to-market strategies and bottom-line results. …highly skilled and compassionate leader, with the ability to develop high-quality talent. She is admired throughout the organization. I recommend without any reservation.
A very talented and brilliant CEO. Great to work with and a real intellectual dynamo. Melissa thinks in ways others don’t…or can’t! Anyone lucky enough to work with Melissa can get ready for great strategic insight, creativity and fabulous interim leadership!
Melissa is the one of the smartest and most strategic leaders I have worked with in over 25 years. Her ability to understand complex business issues, and then quickly analyze how best to handle to the benefit of her team, is unmatched. I learned more about Marketing from Melissa than from any leader in all my years in business – she has such amazing domain expertise and experience.
Smart, focused, strategic and supportive. A great ability to assess the market, distill what is important, craft a plan, and then execute it against it.
We believe in the power of interim executives and the power of results. Many companies run into talent gaps and without the right leadership lose purpose, get stuck in old thinking or hit a ceiling in their growth.
Peak Road Partner interim executives get the job done brining critical company initiatives to life and achieving big results.
A very good strategic discussion partner and a trusted advisor given the breadth & depth of experience as CEO of a $300MM private company. A broad background equally comfortable and insightful in addressing the challenges of: a small startup; a midsize business-facing early-stage growth; or, leading the [turnaround/expansion/diversification/restructuring] of a large [multi-] national corporation.
I strongly recommend to anyone who feels a need for a very capable business leader or business advisor to engage Peak Road.
I have worked with my consultant for over 5 years. When I need to calibrate my views in a certain area, they are the one resource that I know will give me a different and new perspective.
Melissa is well known in business circles for her own leadership abilities, extensive experience and business knowledge. I have personally enjoyed her coaching, advice and consultation as she has helped me steer my company in a positive direction. I recommend Melissa and Peak Road Partners without reservation.
Having proven experienced professionals from Peak Road helped accelerate my businesses and open new markets at a speed I couldn’t have accomplished by myself. I highly recommended!
As an ‘idea guy’ I needed someone to help me make my dreams a reality. Working with an interim COO from Peak Road we were able to quickly accelerate the changes I envisioned, create a new subscription service for our site visitor and fully rebrand our website while maintaining all existing operations. The changes are clear, our traffic and site monetization keep growing.
I’ve found a great visionary, great mentor, incredibly smart and a very very genuine person.